CyberSync 2025 Speaker Profile: James Moncrieff

Cyber risk lead for a global data insight organisation

Manipulator to Listener: An EQ Journey

Writing effective infosec strategies is an art in itself; enabling their realisation when they conflict with the productivity and bottom line of those it protects is another challenge altogether. Regardless of tools and awareness, people still must be convinced. But how, when compliance is not enough?

Is manipulation a dirty word? Is influence? Are they different? Both are used to sell tools, strategies and notions of change. But is it moral to use influence and manipulation to force buy-in at the expense of another's values?

Experience a real-life EQ Journey, from manipulation in covert policing, to influence in infosec, and finally, the disciplined listening of executive coaching.

Taking a closer look

In cybersecurity, strategy often clashes with convenience, productivity, and even values. When policy alone won’t change behaviour, influence steps in, but at what cost?

This session explores the moral tension between manipulation and influence in driving security outcomes. Is it ever justifiable to override someone’s values for the “greater good” of protection? And where does persuasion cross the line?

Through the personal journey of a former covert policing professional turned infosec strategist and executive coach, we examine how emotional intelligence (EQ) transforms the way we lead change. From controlling outcomes to cultivating alignment, this talk offers a deeply human look at the ethical evolution of leadership.

Expect honest reflections, uncomfortable questions, and a practical path to embedding security strategies that are not just effective but ethically sustainable

Meet James Moncrieff

James, a global cyber risk specialist and former Scotland Yard detective, leverages his intelligence, risk management, and executive coaching expertise to deliver innovative, human-centric strategies for successful cyber and technology transformation in global organisations.

>Meet James Moncrieff
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